About Us

A Unique Model

Why
Profluence
Capital

1.

Created the first-ever media-fueled investment flywheel in sports.

2.

Profluence sits between founders, investors, athletes,
and sports with a deep well of relationships
in every sports investment related vertical.

3.

We understand the sports ecosystem thoroughly
thanks to our media and consulting base, which gives us
the perspective to identify fundamental growth drivers
pushing the industry forward.

4.

We don’t chase trendy businesses that disregard what
fans, athletes, coaches and executives actually want.

How We Do It

Our Flywheel Fuels Opportunity

1	Media	Millions of followers, readers, and listeners across our channels.
2	Podcast	Convos with the top sports founders, executives, investors, and athletes.
3	Newsletter	In-depth research reports on the emerging sports landscape.
4	Advising	Seasoned members across the world in sports, media, and tech.
5	Investment	Experienced investors and strategic capital for teams, leagues, and companies.

1. Media

Millions of followers, readers, and listeners across our channels.

2. Podcast

Convos with the top sports founders, executives, investors, and athletes.

In-depth research reports on the emerging sports landscape.

4. Advising

Seasoned members across the world in sports, media, and tech.

5. Investment

Experienced investors and strategic capital for teams, leagues, and companies.

Million Social Media Followers

Newsletter Readers

Million Impressions Per Month

Million Website Visits Monthly

Our core investment verticals

Sports Continue to outperform the s&p 500

• Sports IP
(teams, leagues, Events, media, Agencies, etc)

• Sports Technology
(AI, data, gaming, software, analytics, performance, etc)

Having successfully built and exited sports properties, I knew upon launching my next league that Profluence Capital was the ideal partner for us. Between their media reach, global network, and operating experience it was a no-brainer.

Being a daily reader and listener of Profluence’s media channel, I knew their deep industry knowledge and connectivity across the sports venture space was optimal for our growth.

Profluence didn’t just provide capital; they invested in the vision and people behind the business. They have been the perfect partner in propelling us to a global scale.

It was a full-circle moment when Profluence came in as the capital-backer and operating partner for our expansion team. I've followed the podcast for years and it's expedited growth having several of those individuals now helping us build.

FAQs

The most common questions we get

What sectors do you invest in?

We invest broadly across two complementary asset classes: emerging sports IP and the early-stage sports, media, and technology ecosystem.

• Sports Tech
• Media, Content
• Gaming, Esports
• NIL, Youth Sports
• Data, Analytics, AI
• Sports Betting, Fan Engagement
• Leagues, Teams, Women's Sports

All-in-All...basically anything that touches sports in some way.

What's your stage and check size?

We invest at all stages but specialize in pre-seed through Series A with checks typically ranging from $50k-$1m.

How do you help companies?

Armed with extensive industry expertise, we assist entrepreneurs in fine-tuning their product, market positioning, and value proposition to attain product/market fit.
Through our expansive network and the power of our media platform, we grant access and expedite the distribution to essential customers, strategic partners, and prospective investors.
Beyond just financial backing, we aspire to become your most influential investor by offering guidance, support, and aiding in the acquisition of partners, employees, customers, and subsequent funding.

What is your investment process?

1. Send us an email or complete the form on our contact page
2. If there’s interest, we’ll schedule an initial call
3. Due diligence and follow up questions
4. From there, expect a prompt reply and decision

Our Newsletter Reaches 30,000+

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About us

Why Profluence Capital

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